For Caterpillar...writer, producer, director Brian Boden conducted a series telephone interviews with CAT dealers worldwide. Based on his research findings, he then wrote an comprehensive Design Document for a four module training course entitled “Selling Cat UPS Systems.”
BodenWorks has also provided copy editing and redesign efforts for several other existing CAT training presentations, including:
- "Caterpillar Dealer Experience/Consulting”
- “Caterpillar Tech Arguments”
- “C-Rating Limits”
- “Commercial Arguments”
- “Comparing GenSet”
- “Competitive Overview”
- “Life Cycle Cost and Value Proposition Fundamentals”
- “The Effects of Gaseous Fuels on Combustion Systems”
Contact Brian Boden to request dealer design document and storyboard writing samples.
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